WIC Research, Policy and Practice Hub WIC Research, Policy and Practice Hub
Publication Date

September 3, 2014

Type
Topics
Geography




Data

Arizona WIC Concept Testing

By Arizona Department of Health Services

Qualitative findings of focus group participants’ reactions to two ad campaign concepts for the Arizona WIC Program and recommendations for campaign development.


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Date Added
February 9, 2018

Citation
Arizona Department of Health Services (2014) Arizona WIC Concept Testing. Available online: http://www.azdhs.gov/documents/prevention/azwic/az-wic-concept-testing-report-v4-09-02-14.pdf