In honor of National Breastfeeding month, we are recognizing and appreciating our WIC Breastfeeding Peer Counselors and the vital role they play in educating WIC families and staff about breastfeeding. This webinar will discuss the importance of including the Breastfeeding Peer Counselor as part of the WIC team. We will discover where peer counselors are across the nation and discuss ways to improve peer counselor recruitment and retention on the programmatic and policy level. We hope you will join us in honoring these important members of the WIC maternal support team and identifying opportunities to build WIC’s breastfeeding support.