Geography: <span>California</span>

Association of Revised WIC Food Package with Perinatal and Birth Outcomes: A Quasi-Experimental Study

To determine the effect of the food changes made to the WIC package in 2009, they performed a quasi-experiment that showed that the new WIC food package was associated with […]

A Qualitative Study of Breastfeeding and Formula-Feeding Mothers’ Perceptions of and Experiences in WIC

The study explores the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) participants’ perspectives about why formula-fed infants are less likely to be recertified at 1 year compared with […]

Improving California Children’s Participation in Nutrition Programs

Food and nutrition assistance programs help children gain access to adequate amounts of nutritious food—reducing child hunger and food insecurity as well as promoting healthy development. Yet in California, enrollment […]

TeleWIC: Keeping Up with Times

This paper introduces videoconferencing as a way to bring WIC services into alignment with the expectations of participants. The young adults who are WIC’s clients are native technology users; using […]

Using Behavioral Science to Improve the WIC Experience

Through a combination of literature review, field observations, and interviews in San Jose, CA, ideas42 identified behavioral barriers affecting families’ choices and actions throughout the ‘WIC lifecycle’—a period that begins […]

The 2009 Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) food package change and children’s growth trajectories and obesity in Los Angeles County

ABSTRACT Background In 2009, for the first time since the program’s inception in 1974, the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) changed their food packages, providing […]

Economic evaluation of California prenatal participation in the special supplemental nutrition program for Women, Infants and Children (WIC) to prevent preterm birth

There is growing evidence that prenatal participation in the Special Supplemental Nutrition Program for Women, Infants and Children (WIC) reduces the risk of adverse birth outcomes. With recent changes in […]

WIC Employee, California

Pictured is 14-month-old Heidi enjoying the colorful shapes in a board book provided by the Little By Little School Readiness Program at Olympic (California) WIC. “Every day the participants share […]

Accessibility and Preferred Use of Online Web Applications Among WIC Participants with Internet Access

This study addressed the need for better understanding of WIC client use of technology, the technologies clients prefer, and how technology preferences change across WIC populations in the western region states. Authors found that: Technologies should be considered for addressing WIC clients’ needs, including use of text messaging and smartphone apps for appointments, education, and other WIC services; online scheduling and nutrition education; and a stronger Facebook presence for connecting with WIC clients and breastfeeding support.

California State WIC Page

The California State WIC Page includes main contacts, State WIC profiles, and state-specific resources and links.

Geography: California