WIC Research, Policy and Practice Hub WIC Research, Policy and Practice Hub

Resource Types: Journal Article


Nudging More Women to Breastfeed: Impact of Public Health Policy Changes

Both the intensive breastfeeding training of WIC staff and the structural changes to the WIC food packages were associated with more breastfeeding and less formula use by low-income mothers. It is especially important to note that significant improvements occurred before the policy actually changed, reflecting the value of investing in intensive training for frontline WIC staff.