Community / Project Resources

WIC2Five: Using Mobile Health Education Messaging to Support Program Retention – Vermont

By Vermont WIC

The FY 2014 WIC Special Project mini-grants focused on WIC child retention. Vermont’s project, WIC2Five: Using Mobile Health Education Messaging to Support Program Retention, aimed to increase retention through weekly automated text messages. WIC2Five was designed to enhance quality nutrition services, increase participant satisfaction, and improve child retention by: Strengthening our connection with families by keeping in frequent contact with them; engaging parents/caregivers more fully by providing them with nutrition and health information of value, and inviting them to take action on this information; and using parents’ preferred communication channel – text messaging.

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Date Added
May 6, 2019

Citation
Vermont WIC (2017) WIC2Five: Using Mobile Health Education Messaging to Support Program Retention - Vermont. Report Available online: https://wicworks.fns.usda.gov/resources/wic2five-using-mobile-health-education-messaging-support-program-retention