Online ordering

Improving the WIC Experience: Recommendations for a More Valuable WIC Experience

To understand participants’ thoughts about the food packages, 10 online focus groups with WIC participants were held in North Carolina in March 2022. Each group had 4-8 participants from similar […]

NWA Working Group Report on Online Ordering Requirements

Weeks after the beginning of the COVID-19 pandemic, the National WIC Association convened a working group comprised of State WIC Agencies, frontline providers, retailers, EBT processors, and other key stakeholders. […]

Online WIC Shopping: Frequently Asked Questions

With USDA expected to revise vendor regulations, this resource informs WIC stakeholders about the potential reforms that can be accomplished to enable online shopping options and unleash a new generation […]

Modernizing the WIC Shopping Experience

As SNAP scales up nationwide online shopping options, WIC must swiftly innovate to provide participating families with a modern and equitable shopping experience. Two parallel projects led by USDA build […]

WIC Participants’ Perspectives About Online Ordering and Technology in the WIC Program

Objective The objective of this study was to assess the Special Supplemental Nutrition Program for Women, Infants, and Children (WIC) participants’ perceptions about ordering WIC groceries online. Methods Qualitative semistructured interviews were […]

A mom who relies on federal benefits can’t get her groceries online, even though she had a fever and a cough: ‘I’m confused, concerned, scared to death’